Digital Marketing and Content Creation
Since 2017, my career been focused on digital marketing and content creation, first as part of Elevated Virtual Advertising, and then on my own as a freelancer. I love helping businesses thrive, by connecting them directly with their audiences through social media and digital communication.
I am passionate about the outdoors and athletics, and tend to work with companies in those industries.
See samples of my work below.
Tales of a Mountain Mama
I have been writing articles and managing the Facebook page for the outdoor family-focused website, Tales of a Mountain Mama since 2018. The website averages 20k views a month. A few of my top posts include:
- Backpacking with Dogs for Families
- Our Definitive Packing List for Car Camping with the Kids
- Boating with Babies and Toddlers
- Sidelined and Struggling as an Injured Parent
- The Best Pants for your Outdoor Life
- Wilderness First Aid for Outdoor Families
Backpack the Trails
Working with a backpacking educator and guide, Michelle Schroeder, has been a fun and challenging experience since 2019. I created her website, Backpack the Trails, from scratch, and manage her Facebook and Instagram social media channels. I also manage all her email marketing, create shareable materials for her lectures, brochures, and manage client registrations and communications.
Axis Sports Medicine
I worked with Axis Sports Medicine from 2018-2020. I did website development, wrote articles, and managed their email marketing and social media channels.
- Improve your Gold Performance with Sean Juarez
- Meet Axis Ambassador Grace Staberg
- Common Ski Injuries and How to Prevent Them
- 4 Mountain Biking Skills to Master (and Where to Practice)
- Tips for First Time SUP-ers in Summit County
Colorado Restorative Acupuncture and Xian Herbs
In addition to doing a total website redesign and building out their e-commerce site, I managed their social media presence and email marketing from 2018-2020.
Other Freelance Work
- Do’s and Dont’s of Skiing with Small Children – Cascara Vacation Rentals
- Newberry Crater: The Best-Kept Winter Secret in Central Oregon – Cascara Vacation Rentals
- How to Safely Recreate Outdoors – Cascara Vacation Rentals
- Vacation Rental Decorating Tips – Cascara Vacation Rentals